Where we stand. We build Step and Earn, which the App Store files under Health & Fitness, the category Strava tops on Apple’s chart. Strava records a workout and measures your training; ours reads a step count and pays a coin for every 500 steps, and this page never suggests switching. Strava pays us nothing, and nothing here is an affiliate link. A perfect year in ours, claiming every milestone and the daily check-in, is about $16.12 by our own published rate. The cheapest Strava plan on this page is $35.00 a head.

Yes, and permanently. On price Strava is unusually forthcoming: five plans, priced to the cent, on four pages, with no account. On what the free account contains, it publishes four comparison tables that do not agree, the reverse of Duolingo.

Every price Strava publishes, and where

Read signed out, in the US, on 10 September 2026. Two of the pages note that prices are in US dollars and may vary by location.

Strava subscription plans, their US prices and which Strava page publishes each one
Plan US price Where Strava publishes it
Free account $0 The Family Plan page, and nowhere else as a price
Individual, monthly $11.99 a month Subscription page, pricing page, Strava + Runna page
Individual, annual $79.99 a year, shown as $6.67 a month Subscription, pricing, Family, Student and Gift pages
Family, up to four accounts $139.99 a year, shown as $35.00 a person Subscription page, pricing page, Family Plan page
Student, verified $39.99 a year, shown as $3.33 a month Subscription page and Student Plan page
Strava + Runna bundle $149.99 a year, shown as $12.50 a month Subscription, pricing and Strava + Runna pages
Gift subscription $79.99 a year, does not auto-renew The Gift page
Teachers, military, medical 25% off, individual plans only Subscription page, as a percentage and not a figure

Every per-month figure divides correctly — $79.99 over twelve is $6.67, $139.99 over four people and twelve months is $2.92. A dedicated pricing page, last updated 1 July 2025, says all subscribers in a country pay the same price. Each gets an email with the new figure 30 days before renewal. Compare Calm’s “Calm App Pricing Update”, which names no old price, no new price and no date. The student plan is not on Strava’s pricing page.

Four tables, three answers, one free account

The four Strava pages carrying a free-versus-paid comparison table, and what each says the free account includes
Strava page Features listed What the free column gets
Subscription 13 3 checked, 10 cells left blank
Family Plan 10 4 checked, 6 marked “no”
Student Plan 9 3 checked, 6 marked “no”
Gift 9 3 checked, 6 marked “no”

Recording activities, the social feed and the safety features are free on every version. The Family Plan page adds Lifetime PRs, which the Student and Gift tables do not list and the Subscription page does not carry under that name. The Subscription page lists six features the others never mention, among them saving routes for offline use, measuring effort across activities and seeing your Fitness Score over time. Likely four pages written at different times and never reconciled, like Duolingo stating its free trial at seven days and fourteen. The free tier most people use is described less precisely than the thing being sold.

The sentence that matters most is in section 3 of the Terms of Service: “Strava has the right to add, modify, or discontinue any free or subscription-only feature at any time.” The free account is real today and revocable by its own terms. That is the cost-side version of a balance being a database record.

What the stores print

Strava, Inc. publishes three apps, and we read every listing of all three. Apple’s Information rows were read on 19 September 2026.

What each Strava, Inc. store listing prints about price
Listing What it prints
Strava, App Store “Free · In-App Purchases”; ten priced items, including Subscription $11.99 and $79.99, Strava + Runna Subscription $149.99, Strava Family Plan Subscription $139.99, 1 Month $5.99 and 1 Year $59.99; no promoted purchase
Strava, Google Play An In-app purchases badge with no figure and no In-app items and offers section, checked again on 14 September 2026
Runna, both stores A description saying to “subscribe to Runna Premium for monthly or annual plans” with no amounts; Apple’s row prices Runna Premium at $19.99 and $119.99
Recover Athletics, App Store Free with in-app purchases, no figure, and a first line calling it the recovery app for Strava athletes

Apple’s list broadly tracks the plans on strava.com. Both store descriptions carry the full auto-renewal disclosure — charged at confirmation, renews unless canceled at least 24 hours before the period ends — without the amount. Apple’s adds that any unused portion of a free trial “if offered” is forfeited when you buy.

The bundle, and what the 60% is measured against

The Strava + Runna page advertises “up to 60% off” and prints the three prices the claim rests on. A footnote says the saving is “calculated based on separate monthly Strava and Runna subscriptions”. Derived: $11.99 plus $19.99 is $31.98 a month, or $383.76 a year, against the bundle’s $149.99: $233.77 saved, about 61%, so the claim holds. But it is measured against the most expensive way to buy both. Against Strava’s own annual plan at $79.99, the bundle costs $70.00 more a year, which is what Runna costs inside it. Runna’s own $19.99 a month appears in neither store description, and the page selling it hardest is Strava’s.

The 30-day trial is not a promise

The Subscription page shows a three-step timeline. Today, you unlock subscription features. 2 days before, a reminder that the trial ends. In 30 days, you are charged, so cancel at least 24 hours before. A reminder before the charge is pro-customer design, and Duolingo’s timeline does the same at day five.

The Student Plan FAQ adds what the card leaves out: the trial is once per person across everything Strava sells. If you have never taken a Strava trial under any plan you might be eligible, and the checkout page will show it if so. The FAQ goes on: “if not, you’ll be immediately charged the full annual subscription amount upon subscribing”. The terms let Strava offer trials “whenever we want and however we choose”, and say registering may place a temporary authorization on your payment method. Look for the words 30-day trial at checkout; a returning subscriber should expect $79.99.

The student plan, and the question its FAQ does not answer

$39.99 a year, verified through SheerID, for students at an accredited college or university aged 16 or older in most countries, and high schoolers in some. Pricing is locked for a year and can be re-verified for a maximum of three additional years, four in total, after which it renews at the standard rate. Derived: four student years cost $159.96, and the fifth $79.99 unless you act. The FAQ asks “What if I’m already a subscriber?” and answers with the same paragraph as “How much will I be charged?” What happens to months already paid for is asked and never answered.

The one way to buy Strava that cannot renew on you

The Gift page sells an annual subscription at $79.99 with one line of small type under the price: “Subscription does not auto-renew.” It’s the same price as the ordinary annual plan, and nothing published says who the recipient has to be. If you want a year of Strava without a recurring charge, that footnote is the line to find. It is nowhere near the page selling the subscription.

Canceling, and what a refund is worth

  • Cancel any time, effective at the end of the current billing period. You can resubscribe later “at the most current pricing”, so any legacy rate is gone.
  • No refunds. “No refunds or credits will be provided by Strava, unless set out in these Terms.”
  • One cooling-off right, not for US readers. If you reside outside the United States you may be entitled under local law to a full refund within 14 days of subscribing.

Cancel where you bought it: a web subscription on your Strava account page, a store subscription on Apple’s or Google’s subscription screen. Google’s help page warns “When you uninstall an app, your subscription won’t cancel.” Apple’s says to search your email for “receipt from Apple” if you cannot find the subscription. Strava may raise fees or add new ones after reasonable notice, effective on the next billing date. Its pricing page promises an email naming the new figure 30 days before renewal.

The price that is itemized

Apple’s App Privacy panel names two categories used to track you, purchases and identifiers. It names eleven linked to your identity, including health and fitness data, location, contact info, contacts, user content and search history. Google Play’s data safety page declares device IDs and crash diagnostics shared with other companies. It collects app activity, fitness info, approximate and precise location, photos and videos, contacts, purchase history, name and email address. Both declare encryption in transit and a deletion route.

Duolingo declares eight tracked categories; Strava, which knows the route you ran this morning, declares two. The two stores agree here. The App Store Information row also discloses that the app may use your location even when it is not open, which can decrease battery life.

What Strava does better

  • It publishes prices, plural, without an account, in a category where the app whose product is telling you what your subscriptions cost publishes none.
  • It keeps a dated price-change page, with one price per country and an email 30 days before renewal.
  • No advertising. No Contains ads badge on Play and no ad disclosure on either listing. All four of our reward apps run ads.
  • The safety features are free on every table. Beacon live location sharing, and hiding the start and end of an activity on the map.
  • It sells a version that cannot renew on you, and publishes the verification route for student, teacher, military and medical discounts.
  • It is enormous and well liked. 4.8 across 372,000 App Store ratings and number one on Apple’s Health & Fitness chart. 4.6 across 1.18 million Google Play reviews and over 100 million downloads. Editors’ Choice on both.

What we could not check

Strava’s support site was not reachable when this page was written, so we couldn’t read its cancellation and refund articles. Those sections come from the terms and from Apple’s and Google’s pages. The professional discount pages need an account, so the 25% stays a percentage; twenty-five percent off $79.99 is $59.99, our arithmetic. We did not buy through both routes to compare the in-app price with the web price, a question the $10 gap on Calm makes worth asking.

How to check any of this yourself

When a company describes the same thing on several pages, open all of them and compare word by word. Strava’s Subscription, Family, Student and Gift pages each answer “what do I get for nothing” differently. Read the small type under price cards, where the saving is defined and the gift plan says it will not renew. Expand Apple’s In-App Purchases row and read every listing a publisher owns; that is where Runna’s prices were. When the terms and the marketing disagree, the terms are what the company has to stand behind.

Frequently asked questions

Is Strava free?

Yes. Recording your activities, the social feed and the safety features are free forever, there's no trial clock on them, and neither store's listing carries an ads badge. What you don't get is most of the training and planning half of the app. Strava's own comparison tables put the free account at three or four features against a subscription's nine to thirteen. Which count you get depends on which of its four tables you read.

How much does Strava cost?

In the US, read on 10 September 2026: $11.99 a month or $79.99 a year for one person; $139.99 a year for a Family Plan covering up to four accounts. There is also $39.99 a year for verified students and $149.99 a year for the Strava + Runna bundle. Strava publishes all of those without an account. Most of the apps on these pages publish nothing. Derived: twelve monthly payments come to $143.88, so the annual plan saves $63.89 a year, which is the 44% Strava's own card claims.

What do you get with Strava for free?

Three things on three of Strava's pages and four on the fourth. The Subscription, Student and Gift pages all check Activity Recording, the Social Network and the Safety Tools for a free account. The Family Plan page checks those three and adds Lifetime PRs. What is paid on all four: segment leaderboards, group challenges, route building, advanced analysis and custom goals. We can't tell you which list is current, because Strava publishes all four at once.

Does Strava have a free trial, and is everyone eligible?

There's a 30-day trial and it is not a promise. Strava's own student FAQ says that if you have never taken a Strava trial under any plan, including monthly, yearly and family, you might be eligible. If you are not, "you'll be immediately charged the full annual subscription amount upon subscribing". Apple's listing hedges the same way with the words "if offered", and the Terms of Service say Strava may offer trials "whenever we want and however we choose". The checkout page is where you find out. The trial cards appear on the individual and student plans; the family and bundle cards say Choose plan instead.

How do I cancel Strava?

Cancel wherever you bought it. If you subscribed on the web, that's your Strava account page. Through an app store, it's Apple's or Google's subscription screen, because Strava can't cancel a contract Apple or Google is billing. Google's help page also warns: "When you uninstall an app, your subscription won't cancel." Strava's terms say cancellation takes effect at the end of the current billing period, and you keep subscription features until then.

Can I get a refund from Strava?

Probably not in the US, and Strava says so in writing. Its Terms of Service state that no refunds or credits will be provided unless the terms set them out. The one cooling-off right they describe is only for people who reside outside the United States. They may be entitled under local law to a full refund within 14 days of subscribing. Canceling stops the next charge; it doesn't return the last one.

How much is the Strava Family Plan, and is it worth it?

$139.99 a year for up to four accounts, which Strava prints as $35.00 per person. Two derived figures, both from its published prices: four individual subscriptions at $79.99 come to $319.96, so the family plan saves $179.97 — the 56% on Strava's own card. And two individual subscriptions cost $159.98, which is $19.99 more than the four-person family plan. Two people pay more than four do. Strava says the plan can be shared with "family, friends or teammates".

Is there a Strava student discount?

Yes, $39.99 a year, exactly half the standard $79.99, and the rules are published. A third party called SheerID verifies enrollment. In most countries you need to be 16 or older at an accredited college or university, and in some countries high schoolers qualify too. Student pricing is locked for one year and can be re-verified for a maximum of three more, four years in total. After that the subscription renews at the standard rate unless you cancel. Derived: four student years cost $159.96, and the fifth costs $79.99.

Does Strava show ads if you don't pay?

Google Play's listing carries no Contains ads badge, and nothing on either store listing declares advertising. That's unusual. The free tier of almost every app on these pages is paid for with ads, including four of ours. Strava's free tier is paid for by the people who subscribe.

What data does Strava collect, and does paying change it?

Nothing either store publishes suggests paying changes it. Apple's App Privacy panel lists two categories used to track you across other companies' apps, purchases and identifiers. It lists eleven linked to your identity, including health and fitness data, location and contacts. Google Play's data safety page declares device IDs and crash diagnostics shared with other companies, and collection covering precise location, fitness info, photos, contacts and purchase history. Both say data is encrypted in transit and that you can request deletion. For scale, Duolingo declares eight tracked categories to Strava's two.

The same method, on the apps that pay

Reward apps get the same reading, every figure taken from the source and dated, in the reviews and what they actually pay.

Read the reviews